Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each...

LQ

Lê Quỳnh Anh

17 tháng 7 2019

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.Social networksBusiness applicationsSocial networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising...

Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.

Social networks

Business applications

Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

Medical applications

Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.

Languages, nationalities and academia

Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.

Social networks for social good

Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.

Business model

Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.

Privacy issues

On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.

Investigations

Social network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.

According to the text, social networks

A. are about friendships

B. are being used by businesses for marketing

C. can damage business reputations

D. advertise on business web sites

#Mẫu giáo

1

DH

Dương Hoàn Anh

17 tháng 7 2019

Kiến thức: Đọc hiểu

Giải thích:

Theo văn bản, mạng xã hội

A. là về tình bạn

B. đang được sử dụng bởi các doanh nghiệp để tiếp thị

C. có thể làm tổn hại danh tiếng doanh nghiệp

D. quảng cáo trên các trang web kinh doanh

Thông tin: These networks often act as a customer relationship management tool for companies selling products and services.

Tạm dịch: Các mạng này thường hoạt động như một công cụ quản lý quan hệ khách hàng cho các công ty bán sản phẩm và dịch vụ.

Chọn B

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LQ

Lê Quỳnh Anh

26 tháng 11 2018

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.Social networksBusiness applicationsSocial networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising...

Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.

Social networks

Business applications

Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

Medical applications

Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.

Languages, nationalities and academia

Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.

Social networks for social good

Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.

Business model

Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.

Privacy issues

On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.

Investigations

Social network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.

What does the word “Few” at the beginning of the part Business model mean?

A. Not any

B. Some

C. Hardly any

D. Only

#Mẫu giáo

1

DH

Dương Hoàn Anh

26 tháng 11 2018

Kiến thức: Đọc hiểu

Giải thích:

Chữ Few ở đầu phần Mô hình Kinh doanh có nghĩa là gì?

A. Không phải bất kỳ B. Một số C. Hầu như không D. Chỉ

Few = Hardly any

Chọn C

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LQ

Lê Quỳnh Anh

21 tháng 7 2017

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.Social networksBusiness applicationsSocial networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising...

Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.

Social networks

Business applications

Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

Medical applications

Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.

Languages, nationalities and academia

Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.

Social networks for social good

Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.

Business model

Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.

Privacy issues

On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.

Investigations

Social network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.

What should users not do on social networks?

A. download viruses

B. be too free with their personal information

C. contact predators

D. upload copyrighted music

#Mẫu giáo

1

DH

Dương Hoàn Anh

21 tháng 7 2017

Kiến thức: Đọc hiểu

Giải thích:

Người dùng không nên làm gì trên mạng xã hội?

A. tải virus B. quá tự do với thông tin cá nhân của họ

C. tiếp xúc với kẻ lợi dụng D. tải lên âm nhạc có bản quyên

Thông tin: On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses.

Tạm dịch: Trên các dịch vụ mạng xã hội lớn, ngày càng có nhiều lo ngại về việc người dùng đưa ra quá nhiều thông tin cá nhân và mối đe dọa của những kẻ săn mồi tình dục. Người dùng các dịch vụ này cần phải biết về hành vi trộm cắp dữ liệu hoặc vi-rút.

Chọn B

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LQ

Lê Quỳnh Anh

23 tháng 8 2017

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.Social networksBusiness applicationsSocial networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising...

Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.

Social networks

Business applications

Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

Medical applications

Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.

Languages, nationalities and academia

Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.

Social networks for social good

Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.

Business model

Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.

Privacy issues

On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.

Investigations

Social network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.

Social networking is great for

A. academic organizations

B. people writing too much information about themselves

C. groups of people separated over wide areas

D. the law enforcement agencies

#Mẫu giáo

1

DH

Dương Hoàn Anh

23 tháng 8 2017

Kiến thức: Đọc hiểu

Giải thích:

Mạng xã hội rất tốt cho

A. tổ chức học tập B. người viết quá nhiều thông tin về bản thân

C. các nhóm người tách ra trên diện rộng D. các cơ quan thực thi pháp luật

Thông tin: Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users.

Tạm dịch: Những mô hình như vậy có thể rất thành công trong việc kết nối các ngành công nghiệp và tổ chức nhỏ bị phân mảnh không có tài nguyên để tiếp cận đối tượng rộng hơn với người dùng quan tâm và đam mê.

Chọn C

Dich bài đọc:

Ứng dụng kinh doanh

Mạng xã hội kết nối mọi người với chi phí thấp; điều này có thể có lợi cho các doanh nhân và doanh nghiệp nhỏ muốn mở rộng cơ sở liên hệ của họ. Các mạng này thường hoạt động như một công cụ quản lý quan hệ khách hàng cho các công ty bán sản phẩm và dịch vụ. Các công ty cũng có thể sử dụng các mạng xã hội để quảng cáo dưới dạng biểu ngữ và quảng cáo văn bản. Vì các doanh nghiệp hoạt động trên toàn cầu, các mạng xã hội có thể giúp việc giữ liên lạc với các liên hệ trên toàn thế giới dễ dàng hơn.

Ứng dụng y tế

Mạng xã hội bắt đầu được các chuyên gia chăm sóc sức khỏe chấp nhận như một phương tiện để quản lý kiến thức thể chế, phổ biến kiến thức ngang hàng và làm nổi bật các bác sĩ và tổ chức cá nhân. Ưu điểm của việc sử dụng một trang mạng xã hội y tế chuyên dụng là tất cả các thành viên được sàng lọc trong danh sách các học viên của hội đồng cấp phép nhà nước. Vai trò của các mạng xã hội đặc biệt đáng quan tâm đối với các công ty dược phẩm, những người đã chi khoảng 32% tiền tiếp thị của họ, cố gắng gây ảnh hưởng đến quan điểm của các nhà lãnh đạo về các mạng xã hội.

Ngôn ngữ, quốc tịch và học thuật

Các trang web mạng xã hội khác nhau đã mọc lên phục vụ cho các ngôn ngữ và quốc gia khác nhau. Trang web nổi tiếng Facebook đã được nhân bản cho nhiều quốc gia và ngôn ngữ khác nhau và một số chuyên kết nối sinh viên và giảng viên.

Mạng xã hội vì lợi ích xã hội

Một số trang web đang bắt đầu khai thác sức mạnh của mô hình mạng xã hội vì lợi ích xã hội. Những mô hình như vậy có thể rất thành công trong việc kết nối các ngành công nghiệp và tổ chức nhỏ bị phân mảnh không có tài nguyên để tiếp cận đối tượng rộng hơn với người dùng quan tâm và đam mê. Người dùng được hưởng lợi bằng cách tương tác với một cộng đồng cùng chí hướng và tìm kiếm một kênh cho năng lượng và sự cống hiến của họ.

Mô hình kinh doanh

Rất ít mạng xã hội hiện đang tính phí thành viên. Một phần, điều này có thể là do mạng xã hội là một dịch vụ tương đối mới và giá trị của việc sử dụng chúng chưa được thiết lập vững chắc trong tâm trí khách hàng. Các công ty như MySpace và Facebook bán quảng cáo trực tuyến trên trang web của họ. Do đó, họ đang tìm kiếm thành viên lớn và tính phí thành viên sẽ phản tác dụng. Một số người tin rằng thông tin sâu hơn mà các trang web có trên mỗi người dùng sẽ cho phép quảng cáo được nhắm mục tiêu tốt hơn nhiều so với bất kỳ trang web nào hiện có thể cung cấp. Các trang web cũng đang tìm kiếm các cách khác để kiếm tiền, chẳng hạn như bằng cách tạo ra một thị trường trực tuyến hoặc bằng cách bán thông tin chuyên nghiệp và kết nối xã hội cho các doanh nghiệp.

Vấn đề riêng tư

Trên các dịch vụ mạng xã hội lớn, ngày càng có nhiều lo ngại về việc người dùng đưa ra quá nhiều thông tin cá nhân và mối đe dọa của những kẻ lợi dụng tình dục. Người dùng các dịch vụ này cần phải biết về hành vi trộm cắp dữ liệu hoặc vi-rút. Tuy nhiên, các dịch vụ lớn, như MySpace, thường làm việc với cơ quan thực thi pháp luật để cố gắng ngăn chặn những sự cố như vậy. Ngoài ra, có một mối đe dọa riêng tư liên quan đến việc đặt quá nhiều thông tin cá nhân vào tay các tập đoàn lớn hoặc cơ quan chính phủ, cho phép tạo ra một hồ sơ về hành vi của một cá nhân trong đó có thể đưa ra quyết định, gây bất lợi cho cá nhân.

Điều tra

Các dịch vụ mạng xã hội đang ngày càng được sử dụng trong các cuộc điều tra pháp lý và hình sự. Thông tin được đăng trên các trang như MySpace và Facebook, đã được cảnh sát, quản chế và các quan chức đại học sử dụng để truy tố người dùng của các trang web nói trên. Trong một số tình huống, nội dung được đăng trên MySpace đã được sử dụng tại tòa án.

Đúng(0)

LQ

Lê Quỳnh Anh

8 tháng 1 2019

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.Social networksBusiness applicationsSocial networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising...

Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.

Social networks

Business applications

Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

Medical applications

Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.

Languages, nationalities and academia

Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.

Social networks for social good

Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.

Business model

Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.

Privacy issues

On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.

Investigations

Social network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.

What does the expression “sprung up” in the part Languages, nationalities and academia mean?

A. The development of social networking is unplanned.

B. Everybody is trying to copy Facebook.

C. Social networking works in all languages.

D. There has been rapid development of social networking sites.

#Mẫu giáo

1

DH

Dương Hoàn Anh

8 tháng 1 2019

Kiến thức: Đọc hiểu

Giải thích:

Cụm “sprung up” trong phần Ngôn ngữ, quốc tịch và học thuật có nghĩa là gì?

A. Sự phát triển của mạng xã hội là không có kế hoạch.

B. Mọi người đang cố gắng sao chép Facebook.

C. Mạng xã hội hoạt động với tất cả các ngôn ngữ.

D. Đã có sự phát triển nhanh chóng của các trang mạng xã hội.

Various social networking sites have sprung up catering to different languages and countries.

Tạm dịch: Các trang web mạng xã hội khác nhau đã mọc lên phục vụ cho các ngôn ngữ và quốc gia khác nhau.

Chọn D

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LQ

Lê Quỳnh Anh

15 tháng 10 2019

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.Social networksBusiness applicationsSocial networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising...

Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.

Social networks

Business applications

Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

Medical applications

Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.

Languages, nationalities and academia

Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.

Social networks for social good

Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.

Business model

Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.

Privacy issues

On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.

Investigations

Social network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.

What does the word “deeper” in the part Business model mean?

A. more detailed

B. more spiritual

C. more profound

D. more emphatic

#Mẫu giáo

1

DH

Dương Hoàn Anh

15 tháng 10 2019

Kiến thức: Đọc hiểu

Giải thích:

Từ “deeper” trong phần Mô hình Kinh doanh có nghĩa là gì?

A. chi tiết hơn B. tinh thần hơn C. sâu sắc hơn D. nhấn mạnh hơn

deeper = more detailed: sâu hơn, chi tiết hơn

Chọn A

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LQ

Lê Quỳnh Anh

27 tháng 9 2018

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.Social networksBusiness applicationsSocial networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising...

Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42.

Social networks

Business applications

Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

Medical applications

Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.

Languages, nationalities and academia

Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.

Social networks for social good

Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.

Business model

Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.

Privacy issues

On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.

Investigations

Social network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.

Why do advertisers like social network sites?

A. They are cost-effective to advertise on.

B. Detailed information on each user allows targeted ads.

C. Most users have high disposable income.

D. They can influence consumer behavior.

#Mẫu giáo

1

DH

Dương Hoàn Anh

27 tháng 9 2018

Kiến thức: Đọc hiểu

Giải thích:

Tại sao các nhà quảng cáo thích các trang mạng xã hội?

A. Chúng có hiệu quả về chi phí để quảng cáo.

B. Thông tin chi tiết về mỗi người dùng cho phép quảng cáo được nhắm mục tiêu.

C. Hầu hết người dùng có thu nhập khả dụng cao.

D. Họ có thể ảnh hưởng đến hành vi của người tiêu dùng.

Thông tin: Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide.

Tạm dịch: Một số người tin rằng thông tin sâu hơn mà các trang web có trên mỗi người dùng sẽ cho phép quảng cáo được nhắm mục tiêu tốt hơn nhiều so với bất kỳ trang web nào hiện có thể cung cấp.

Chọn B

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LQ

Lê Quỳnh Anh

7 tháng 4 2018

Read the following passage and mark the fetter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35. Facebook users spend an average of more than 15 hours a month on the social networking site. While there are plenty who caution against such intensive use — and there are a number of studies detailing the harm Facebook could potentially cause — there also are lots of reports extolling the site's virtues. As the social media giant prepares...

Đọc tiếp

Read the following passage and mark the fetter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.

Facebook users spend an average of more than 15 hours a month on the social networking site. While there are plenty who caution against such intensive use — and there are a number of studies detailing the harm Facebook could potentially cause — there also are lots of reports extolling the site's virtues. As the social media giant prepares for its upcoming initial public offering, here are some ways Facebook just might be good for you.

Spending time on Facebook can help people relax, slow down their heart rate and decrease stress levels, according to researchers from the Massachusetts Institute of Technology and the University of Milan. In a study published earlier this year, researchers studied 30 students and found that a natural high was sparked when they were on the social media network that led to the relaxed heart rates and lower levels of stress and tension. In the study, the students were monitored in three situations: looking at panoramic landscapes, performing complicated mathematical equations and using Facebook. While the first situation was the most relaxing to students and the math problems were the most stressful, the time on Facebook uncovered high levels of attractiveness and arousal. The findings support the researchers' hypothesis that Facebook's success, as well as that of other social media networks, correlates to the specific positive mental and physical state users experience.

While many may argue that social media networks only distract employees, research shows the opposite may be true. Research from Keas.com found that a 10-minute Facebook break makes employees happier, healthier and more productive. The study examined workers in three groups: one that was allowed no breaks, one that was allowed to do anything but use the Internet and one that was allowed 10 minutes to use the Internet and Facebook. The Facebook group was found to be 16 percent more productive than the group that was not allowed to use the Internet and nearly 40 percent more productive than the group that was allowed no breaks. "Short and unobtrusive breaks, such as a quick surf on the Internet, enables the mind to rest itself, leading to a higher net total concentration for a day's work, and as a result, increased productivity," said Brent Coker of the department of management and marketing at the University of Melbourne in Australia.

Facebook is also in the business of matchmaking. Research shows that nearly 60 percent of singles will friend someone new on Facebook after meeting them in person. If they like what they see, 25 percent are likely to contact their new love interest via Facebook. Once the courting is over, nearly 40 percent of those social networking adults will update their relationship status on Facebook, with just 24 percent telling their friends first. Facebook use between couples will continue through the dating process, the research shows. Throughout the day, 79 percent of couples said they send partners Facebook messages or chat on the social network. In addition, more than 60 percent would post romantic messages on their significant other's Facebook wall. When the relationship ends, more than half of those surveyed immediately update their status to single, which automatically sends out a notification to their friend list to start the dating cycle over again.

Question 34: Which of the following is NOT correct about the impact of Facebook on users' relationship?

A. More than half of single people tend to make new friends on Facebook after a face-to-face contact.

B. Married people often use Facebook to keep in touch with their spouse.

C. Not many people change the relationship status to single after their breakdown.

D. Adults are more likely to update their relationship status on Facebook than to tell their friends about that.

#Mẫu giáo

1

DH

Dương Hoàn Anh

7 tháng 4 2018

Đáp án C

Câu nào trong các câu sau đây là không đúng về sự tác động của Facebook lên mối quan hệ của những người sử dụng?

A. Hơn một nửa những người độc thân có khuynh hướng kết bạn mới sau khi gặp mặt trực tiếp.

B. Những người đã kết hôn thường sử dụng Facebook để giữ liên lạc với vợ chồng mình.

C. Không nhiều người thay đổi trạng thái mối quan hệ của họ sang độc thân sau khi đổ vỡ mối quan hệ.

D. Những người trưởng thành thường cập nhật trạng thái mối quan hệ trên Facebook hơn là kể với bạn bè của họ về mối quan hệ đó.

Căn cứ vào thông tin đoạn cuối:

Facebook is also in the business of matchmaking. Research shows that nearly 60 percent of singles will friend someone new on Facebook after meeting them in person. If they like what they see, 25 percent are likely to contact their new love interest via Facebook. Once the courting is over, nearly 40 percent of those social networking adults will update their relationship status on Facebook, with just 24

percent telling their friends ﬁrst. Facebook use between couples will continue through the dating process, the research shows. Throughout the day, 79 percent of couples said they send partners Facebook messages or chat on the social network. In addition, more than 60 percent would post romantic messages on their significant other’s Facebook wall. When the relationship ends, more than half of those surveyed

immediately update their status to single, which automatically sends out a notiﬁcation to their friend list to start the dating cycle over again.

(Facebook cũng kì một lĩnh vực mai mối. Nghiên cứu cho thấy gần 60% người độc thân sẽ kết bạn với một người mới trên Facebook sau khi gặp họ trực tiếp. Nếu họ thích những gì họ thấy, 25% có khả năng liên hệ với mối quan tâm tình yêu mới của họ thông qua Facebook. Khi sự tán tỉnh đã kết thúc, gần 40% những người lớn sử dụng mạng xã hội sẽ cập nhật trạng thái mối quan hệ của họ trên Facebook, chỉ với 24% người sử dụng sẽ nói với bạn bè của họ trước tiên. Các nghiên cứu cho thấy việc sử dụng Facebook giữa các cặp vợ chồng sẽ tiếp tục thông qua quá trình hẹn hò. Trong suốt cả ngày, 79% các cặp vợ chồng cho biết họ gửi tin nhắn Facebook cho người bạn đời hoặc trò chuyện trên mạng xã hội. Ngoài ra, hơn 60 phần trăm sẽ đăng thông điệp lãng mạn trên tường Facebook của người quan trọng của họ. Khi mối quan hệ kết thúc, hơn một nửa số người được khảo sát ngay lập tức cập nhật trạng thái của họ thành độc thân, tự động gửi thông báo đến danh sách bạn bè của họ để bắt đầu lại cho kỳ hẹn hò.)

Đúng(0)

LQ

Lê Quỳnh Anh

26 tháng 4 2019

Read the following passage and mark the fetter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35. Facebook users spend an average of more than 15 hours a month on the social networking site. While there are plenty who caution against such intensive use — and there are a number of studies detailing the harm Facebook could potentially cause — there also are lots of reports extolling the site's virtues. As the social media giant...

Đọc tiếp

Read the following passage and mark the fetter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.

Facebook users spend an average of more than 15 hours a month on the social networking site. While there are plenty who caution against such intensive use — and there are a number of studies detailing the harm Facebook could potentially cause — there also are lots of reports extolling the site's virtues. As the social media giant prepares for its upcoming initial public offering, here are some ways Facebook just might be good for you.

Spending time on Facebook can help people relax, slow down their heart rate and decrease stress levels, according to researchers from the Massachusetts Institute of Technology and the University of Milan. In a study published earlier this year, researchers studied 30 students and found that a natural high was sparked when they were on the social media network that led to the relaxed heart rates and lower levels of stress and tension. In the study, the students were monitored in three situations: looking at panoramic landscapes, performing complicated mathematical equations and using Facebook. While the first situation was the most relaxing to students and the math problems were the most stressful, the time on Facebook uncovered high levels of attractiveness and arousal. The findings support the researchers' hypothesis that Facebook's success, as well as that of other social media networks, correlates to the specific positive mental and physical state users experience.

While many may argue that social media networks only distract employees, research shows the opposite may be true. Research from Keas.com found that a 10-minute Facebook break makes employees happier, healthier and more productive. The study examined workers in three groups: one that was allowed no breaks, one that was allowed to do anything but use the Internet and one that was allowed 10 minutes to use the Internet and Facebook. The Facebook group was found to be 16 percent more productive than the group that was not allowed to use the Internet and nearly 40 percent more productive than the group that was allowed no breaks. "Short and unobtrusive breaks, such as a quick surf on the Internet, enables the mind to rest itself, leading to a higher net total concentration for a day's work, and as a result, increased productivity," said Brent Coker of the department of management and marketing at the University of Melbourne in Australia.

Facebook is also in the business of matchmaking. Research shows that nearly 60 percent of singles will friend someone new on Facebook after meeting them in person. If they like what they see, 25 percent are likely to contact their new love interest via Facebook. Once the courting is over, nearly 40 percent of those social networking adults will update their relationship status on Facebook, with just 24 percent telling their friends first. Facebook use between couples will continue through the dating process, the research shows. Throughout the day, 79 percent of couples said they send partners Facebook messages or chat on the social network. In addition, more than 60 percent would post romantic messages on their significant other's Facebook wall. When the relationship ends, more than half of those surveyed immediately update their status to single, which automatically sends out a notification to their friend list to start the dating cycle over again.

Which of the following is NOT correct about the impact of Facebook on users' relationship?

A. More than half of single people tend to make new friends on Facebook after a face-to-face contact

B. Married people often use Facebook to keep in touch with their spouse

C. Not many people change the relationship status to single after their breakdown

D. Adults are more likely to update their relationship status on Facebook than to tell their friends about that

#Mẫu giáo

1

DH

Dương Hoàn Anh

26 tháng 4 2019

Đáp án C

Câu nào trong các câu sau đây là không đúng về sự tác động của Facebook lên mối quan hệ của những người sử dụng?

A. Hơn một nửa những người độc thân có khuynh hướng kết bạn mới sau khi gặp mặt trực tiếp.

B. Những người đã kết hôn thường sử dụng Facebook để giữ liên lạc với vợ chồng mình.

C. Không nhiều người thay đổi trạng thái mối quan hệ của họ sang độc thân sau khi đổ vỡ mối quan hệ.

D. Những người trưởng thành thường cập nhật trạng thái mối quan hệ trên Facebook hơn là kể với bạn bè của họ về mối quan hệ đó.

Căn cứ vào thông tin đoạn cuối:

Facebook is also in the business of matchmaking. Research shows that nearly 60 percent of singles will friend someone new on Facebook after meeting them in person. If they like what they see, 25 percent are likely to contact their new love interest via Facebook. Once the courting is over, nearly 40 percent of those social networking adults will update their relationship status on Facebook, with just 24

percent telling their friends ﬁrst. Facebook use between couples will continue through the dating process, the research shows. Throughout the day, 79 percent of couples said they send partners Facebook messages or chat on the social network. In addition, more than 60 percent would post romantic messages on their significant other’s Facebook wall. When the relationship ends, more than half of those surveyed

immediately update their status to single, which automatically sends out a notiﬁcation to their friend list to start the dating cycle over again.

(Facebook cũng kì một lĩnh vực mai mối. Nghiên cứu cho thấy gần 60% người độc thân sẽ kết bạn với một người mới trên Facebook sau khi gặp họ trực tiếp. Nếu họ thích những gì họ thấy, 25% có khả năng liên hệ với mối quan tâm tình yêu mới của họ thông qua Facebook. Khi sự tán tỉnh đã kết thúc, gần 40% những người lớn sử dụng mạng xã hội sẽ cập nhật trạng thái mối quan hệ của họ trên Facebook, chỉ với 24% người sử dụng sẽ nói với bạn bè của họ trước tiên. Các nghiên cứu cho thấy việc sử dụng Facebook giữa các cặp vợ chồng sẽ tiếp tục thông qua quá trình hẹn hò. Trong suốt cả ngày, 79% các cặp vợ chồng cho biết họ gửi tin nhắn Facebook cho người bạn đời hoặc trò chuyện trên mạng xã hội. Ngoài ra, hơn 60 phần trăm sẽ đăng thông điệp lãng mạn trên tường Facebook của người quan trọng của họ. Khi mối quan hệ kết thúc, hơn một nửa số người được khảo sát ngay lập tức cập nhật trạng thái của họ thành độc thân, tự động gửi thông báo đến danh sách bạn bè của họ để bắt đầu lại cho kỳ hẹn hò.)

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